What Kinds of Institutions Can Participate?

Any institution that offers associate, baccalaureate, graduate degrees, and/or certificates with majors or concentrations in any arts field is eligible to administer the SNAAP survey. Both undergraduate and graduate alumni are included. We define the arts in a broad sense, to include art, architecture, design, media arts, film, music, theater, dance, and creative writing.

Eligible institutions can include: Arts schools, departments, and programs within comprehensive colleges and universities; independent colleges of art, design, and the performing arts; community colleges.

What Are the Benefits of Participating?

Institutions need good data to recruit students, plan effectively, and meet accreditation requirements. Furthermore, data from the 2022 survey should allow participating institutions to understand the new challenges faced by alumni, how they’re coping with those challenges, and how those schools might adjust their programs and career preparation.

Institutions can use their SNAAP data for:

  • Curriculum development and reform
  • Advocacy
  • Benchmarking and strategic planning
  • Alumni engagement and support
  • Recruitment, marketing, public relations, and fundraising
  • Career advising
  • Accreditation and assessment
  • Insight into the systemic forces impacting the lives and careers of alumni on a national level

What Does a Participating Institution Receive?

Institutions receive detailed confidential analyses, including:

  • Institutional Report: Presents your alumni responses to all questions on the SNAAP questionnaire. Separate reports will be prepared for your undergraduate and graduate-level alumni (if applicable). Your reports will be provided in PDF and Excel format.
    • Recent cohort reports: SNAAP will provide Recent Graduates reports for both Undergraduate and Graduate levels at 2.5 years (approx.), 5 years and 10 years out
    • Qualitative data: Open-ended comments will be included in your reports.
    • MFR data visualizations: Participating institutions will receive graphical visualizations of the Most Frequently Requested data, including alumni satisfaction responses and percentage of employment attained within a year of graduation.
    • National benchmarking data: reports will also include benchmarking insights from the SNAAP 2022 aggregated national data.
  • Datafile: For your institution in easy to search and sort Excel format.

  • Updated Alumni Contact Records: A national research firm searches for your graduates for whom you do not have an email address and you receive these updates

How Is SNAAP Administered?

SNAAP partners with institutions to administer the survey to all living arts alumni.

  • Step 1: Using templates provided by SNAAP, participating schools provide an alumni data file to SNAAP.
  • Step 2: SNAAP partners with a national research firm to find and correct outdated email addresses for your alumni.
  • Step 3: Institutions can customize invitation messages sent by SNAAP.
  • Step 4: Alumni with valid email addresses receive an email invitation to complete the survey at a secure website.
  • Step 5: SNAAP handles all other aspects of survey administration (follow-up with non-respondents, data collection, and analysis).
  • Step 6: Institutions receive detailed reports in Spring 2023